'Aer Credit Card' is a new Credit Card in partnership with Aer Lingus and Bank of Ireland. Using ATL creative from KesselsKramer my task was to deliver a suite of creative digital assets to celebrate the launch and drive online applications of the Card.
This included a suite of Retargeted display ads, Instagram Stories, and Boomerang videos for Facebook Canvas/Experience ads.
Overall the campaign exceeded its KPI for applications, with the Instagram Story ads performing the best of all Social formats.